Our Custom Logo Design Process

At RepIndia, our approach to crafting custom business logos is a meticulous and thoughtful journey. We don’t believe in hastily placing your brand name onto a generic template. Instead, we embark on a transparent creative process to ensure your logo is not only distinctive but also leaves a lasting impression.

• The Logo Design Brief: We start by delving into the intricacies of your brand, thoroughly understanding your clientele’s target audience, and even analysing your current traffic statistics. In return, we collaboratively establish a set of design objectives. Only after your approval we progress to the subsequent phase.
• Brand Identity Research: As the leading web design company, we go beyond merely exploring your company’s history. Our research extends to studying your competitors and understanding your target demographics. We aim to create a design that authentically represents your business, ensuring it stands out and avoids any confusion with other logos or registered trademarks.
• Concept & Sketching: This phase is the creative brainstorming core. Whether working with your existing logo or conceptualising something entirely new, ideas are born and sketched out on paper and in vector graphics programs. We refine these concepts until we have a collection of solid options that align with our agreed-upon objectives.
• Iteration & Finalisation: Once we’ve curated a selection of design options, we present them to you for approval. You have the freedom to choose the option that resonates most with your business values. Subsequently, we deliver scalable files that are ready for your use.

At RepIndia, our logo design process is not just about creating a visual identity. Rather, it’s about forging a unique and memorable representation that captures the essence of your brand.